Who owns Cheerios?
Cheerios is owned by General Mills (the United States, NYSE: GIS).[1]
Key facts
- Current owner
- General Mills, Inc. verified
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, Minneapolis, Minnesota
- Origin
- 🇺🇸 United States
- Founded
- 1941
- Category
- Food › Breakfast cereal › Ready-to-eat cereal
- Parent ticker
- NYSE: GIS
- Last verified
- · 1 sources
About Cheerios
Cheerios launched in 1941 as CheeriOats, the first ready-to-eat oat cereal, made by an extrusion process that puffed the grain into a ring. The name was shortened in 1945 after a trademark objection. It is the best-selling cereal in the United States and is widely used as a first finger food for infants.
Ownership timeline of Cheerios
- 1941 – present General Mills [1] verified
Where Cheerios sits in General Mills
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full General Mills ownership tree →
Other brands owned by General Mills in food
Latest news about Cheerios
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Frequently asked questions
Who is the parent company of Cheerios?
The parent company of Cheerios is General Mills, a publicly listed company headquartered in the United States.
Is Cheerios American?
Yes. Cheerios originated in the United States in 1941 and its owner, General Mills, is also headquartered in the United States.
Is Cheerios still owned by General Mills?
Yes. As of 6 September 2026, Cheerios is still owned by General Mills. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] General Mills, Inc. Annual Report on Form 10-K filed 2026-07-01 — SEC EDGAR, SEC Form 10-K, published 1 July 2026; retrieved 6 September 2026.
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