Brandtree

Who owns Greenies?

Greenies is owned by Mars (the United States), which has owned the brand since 2006.[1] Greenies was founded in 1996 in the United States and was independent until 2006.

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
Mars, Incorporated reported
Owned since
Previous owner
Independent (1996–2006)
Owner HQ
🇺🇸 United States, McLean, Virginia
Origin
🇺🇸 United States
Founded
1996
Category
Pet carePet food › Pet treats & supplements
Last verified
· 1 sources

About Greenies

Greenies are dental chews shaped like toothbrushes, developed after a dog owner noticed his pet's bad breath, and they are the largest dental treat brand for dogs. Mars acquired the business in 2006. The chews are accepted by the Veterinary Oral Health Council for reducing plaque, which is unusual for a product sold as a treat.

Ownership timeline of Greenies

Owners of Greenies from 2006 to 2026 Mars 2006–present Mars 2010201520202025
  1. 2006 – present Mars [1] reported

Where Greenies sits in Mars

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Greenies sits in Mars Tree of 32 brands under Mars. Mars Greenies Altoids Banfield Pet Hospital Ben's Original Bounty Celebrations and 26 more

Open the full Mars ownership tree →

Other brands owned by Mars in pet care

See the full Mars brand portfolio (32) →

Latest news about Greenies

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Frequently asked questions

Who is the parent company of Greenies?

The parent company of Greenies is Mars, a family-owned company headquartered in the United States.

Is Greenies American?

Yes. Greenies originated in the United States in 1996 and its owner, Mars, is also headquartered in the United States.

Since when has Mars owned Greenies?

Mars has owned Greenies since 2006.

Who owned Greenies before Mars?

Greenies was an independent company from its founding in 1996 until Mars acquired it in 2006.

Is Greenies still owned by Mars?

Yes. As of 6 September 2026, Greenies is still owned by Mars. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Mars, Incorporated — our brands — Mars, Incorporated, Official document; retrieved 6 September 2026.

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