Brandtree

Who owns Diet Pepsi?

Diet Pepsi is owned by PepsiCo (the United States, NASDAQ: PEP).[1]

Key facts

Current owner
PepsiCo, Inc. verified
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇺🇸 United States, Purchase, New York
Origin
🇺🇸 United States
Founded
1964
Category
BeveragesSoft drinksCola
Parent ticker
NASDAQ: PEP
Last verified
· 1 sources

About Diet Pepsi

Diet Pepsi launched in 1964, eighteen years before Diet Coke, and was the first diet cola from a major producer. Its 2015 reformulation away from aspartame was reversed within a year after sales fell sharply. The episode is often cited as evidence that removing a disliked ingredient can still cost more in taste loyalty than it gains in reassurance.

Ownership timeline of Diet Pepsi

Owners of Diet Pepsi from 1964 to 2026 PepsiCo 1964–present PepsiCo 197019801990200020102020
  1. 1964 – present PepsiCo [1] verified

Where Diet Pepsi sits in PepsiCo

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Diet Pepsi sits in PepsiCo Tree of 30 brands under PepsiCo. PepsiCo Diet Pepsi 7UP Aquafina bubly Cheetos Doritos and 24 more

Open the full PepsiCo ownership tree →

Other brands owned by PepsiCo in beverages

See the full PepsiCo brand portfolio (30) →

Latest news about Diet Pepsi

No tagged news items yet. Headlines are added nightly from public feeds; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Diet Pepsi?

The parent company of Diet Pepsi is PepsiCo, a publicly listed company headquartered in the United States.

Is Diet Pepsi American?

Yes. Diet Pepsi originated in the United States in 1964 and its owner, PepsiCo, is also headquartered in the United States.

Is Diet Pepsi still owned by PepsiCo?

Yes. As of 6 September 2026, Diet Pepsi is still owned by PepsiCo. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] PepsiCo, Inc. Annual Report on Form 10-K filed 2026-02-03 — SEC EDGAR, SEC Form 10-K, published 3 February 2026; retrieved 6 September 2026.

Report a correction Opens a pre-filled GitHub issue. See our corrections policy.