Who owns these 10 personal care & beauty brands?

Ten personal care & beauty brands and the companies behind them. Answers link to the full ownership record.

Answers are current as of 2026-09-06 and each links to the ownership record. This quiz works without JavaScript: the answers are already on the page, inside collapsed sections.

1. 1. Who owns Ivory?

   • Swatch Group
   • Procter & Gamble
   • Under Armour
   • Uni-President
   Show the answer

   Ivory is owned by Procter & Gamble. See the full ownership record and sources →

   Ivory was founded in 1879.

2. 2. Who owns Yves Saint Laurent Beauté?

   • LVMH
   • L'Oréal
   • Lotte
   • Red Bull
   Show the answer

   Yves Saint Laurent Beauté is owned by L'Oréal. See the full ownership record and sources →

   Yves Saint Laurent Beauté was founded in 1964.

3. 3. Who owns elmex?

   • Central Garden & Pet
   • Colgate-Palmolive
   • BISSELL
   • Nike
   Show the answer

   elmex is owned by Colgate-Palmolive. See the full ownership record and sources →

   elmex was founded in 1962.

4. 4. Who owns Drunk Elephant?

   • Premier Foods
   • Shiseido
   • PayPal
   • Blue Diamond Growers
   Show the answer

   Drunk Elephant is owned by Shiseido. See the full ownership record and sources →

   Drunk Elephant was founded in 2012 in Houston, Texas.

5. 5. Who owns M·A·C?

   • L'Oréal
   • Swatch Group
   • Estée Lauder
   • Henkel
   Show the answer

   M·A·C is owned by Estée Lauder. See the full ownership record and sources →

   M·A·C was founded in 1984 in Toronto.

6. 6. Who owns Remington?

   • Tingyi
   • Edrington
   • Aldi Nord
   • Spectrum Brands
   Show the answer

   Remington is owned by Spectrum Brands. See the full ownership record and sources →

   Remington was founded in 1937.

7. 7. Who owns Dial?

   • Henkel
   • Simply Good Foods
   • Scotts Miracle-Gro
   • Unilever
   Show the answer

   Dial is owned by Henkel. See the full ownership record and sources →

   Dial was founded in 1948.

8. 8. Who owns Kleenex?

   • Amazon
   • Kimberly-Clark
   • Barilla
   • IAC
   Show the answer

   Kleenex is owned by Kimberly-Clark. See the full ownership record and sources →

   Kleenex was founded in 1924.

9. 9. Who owns Pepsodent?

   • McCormick
   • Unilever
   • Boston Beer
   • J.M. Smucker
   Show the answer

   Pepsodent is owned by Unilever. See the full ownership record and sources →

   Pepsodent was founded in 1915.

10. 10. Who owns Lynx?

    • Unilever
    • Fresh Del Monte
    • Puig
    • Techtronic Industries
    Show the answer

    Lynx is owned by Unilever. See the full ownership record and sources →

    Lynx was founded in 1985.

← All quizzes · Download the underlying data