Who owns Shake 'N Bake?
Shake 'N Bake is owned by Kraft Heinz (the United States, NASDAQ: KHC).[1]
Key facts
- Current owner
- The Kraft Heinz Company verified
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇺🇸 United States, Chicago, Illinois and Pittsburgh, Pennsylvania
- Origin
- 🇺🇸 United States
- Founded
- 1965
- Category
- Food › Meals & meal components › Baking mixes & ingredients
- Parent ticker
- NASDAQ: KHC
- Last verified
- · 1 sources
About Shake 'N Bake
Shake 'N Bake is a seasoned coating sold with a bag for shaking chicken or pork in it before baking, launched in 1965 as an alternative to frying. Its advertising line, in which a child claims to have helped, ran for decades.
Ownership timeline of Shake 'N Bake
- 1965 – present Kraft Heinz [1] verified
Where Shake 'N Bake sits in Kraft Heinz
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Kraft Heinz ownership tree →
Other brands owned by Kraft Heinz in food
Latest news about Shake 'N Bake
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Frequently asked questions
Who is the parent company of Shake 'N Bake?
The parent company of Shake 'N Bake is Kraft Heinz, a publicly listed company headquartered in the United States.
Is Shake 'N Bake American?
Yes. Shake 'N Bake originated in the United States in 1965 and its owner, Kraft Heinz, is also headquartered in the United States.
Is Shake 'N Bake still owned by Kraft Heinz?
Yes. As of 6 September 2026, Shake 'N Bake is still owned by Kraft Heinz. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] The Kraft Heinz Company Annual Report on Form 10-K filed 2026-02-12 — SEC EDGAR, SEC Form 10-K, published 12 February 2026; retrieved 6 September 2026.
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