Who owns Adidas?
Adidas is owned by adidas AG (Germany, XETRA: ADS).[1]
This ownership is reported in official statements but has not yet been matched to a regulatory filing.
Key facts
- Current owner
- adidas AG reported
- Owned since
- Not recorded
- Previous owner
- None recorded
- Owner HQ
- 🇩🇪 Germany, Herzogenaurach
- Origin
- 🇩🇪 Germany
- Founded
- 1949
- Category
- Apparel, footwear & accessories › Sportswear & footwear › Athletic footwear
- Parent ticker
- XETRA: ADS
- Last verified
- · 1 sources
About Adidas
The three stripes were bought from a Finnish sports company in 1952 for two bottles of whisky and about 1,600 euros in today's money. Adidas made the boots worn in the 1954 World Cup final and the Superstar and Stan Smith shoes that later crossed into street fashion.
Ownership timeline of Adidas
Where Adidas sits in Adidas
Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.
Open the full Adidas ownership tree →
Other brands owned by Adidas
Latest news about Adidas
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Frequently asked questions
Who is the parent company of Adidas?
The parent company of Adidas is adidas AG, a publicly listed company headquartered in Germany.
Is Adidas German?
Yes. Adidas originated in Germany in 1949 and its owner, adidas AG, is also headquartered in Germany.
Is Adidas still owned by adidas AG?
Yes. As of 6 September 2026, Adidas is still owned by adidas AG. The ownership record was last checked against primary sources on that date.
Sources (1) & corrections
Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.
- [1] adidas AG Annual Report 2025 — adidas AG, Annual report, published 11 March 2026; retrieved 6 September 2026.
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