Brandtree

Who owns Planters?

Planters is owned by Hormel Foods (the United States, NYSE: HRL), which acquired the brand on 7 June 2021 from Kraft Heinz.[1][1] Before Hormel Foods, Planters was owned by Kraft Heinz from 2015 to 2021.[1]

Key facts

Current owner
Hormel Foods Corporation verified
Owned since
· deal details
Acquisition price
$3.35 billion (enterprise value)
Previous owner
Kraft Heinz (2015–2021)
Owner HQ
🇺🇸 United States, Austin, Minnesota
Origin
🇺🇸 United States, Wilkes-Barre, Pennsylvania
Founded
1906
Category
FoodSnacks › Nuts & seeds
Parent ticker
NYSE: HRL
Last verified
· 1 sources

About Planters

Planters was founded in 1906 by an Italian immigrant, and its monocled Mr. Peanut mascot was designed by a schoolboy in a 1916 competition. Hormel acquired the brand from Kraft Heinz in 2021 for $3.35 billion, its largest acquisition.

Ownership timeline of Planters

Owners of Planters from 2015 to 2026 Kraft Heinz 2015–2021; Hormel Foods 2021–present Kraft Heinz Hormel Foods 2015201620172018201920202021202220232024202520262027
  1. 2015 – 2021 Kraft Heinz sold 7 June 2021 [1] verified Held by Kraft Foods and then Kraft Heinz before the sale to Hormel.
  2. 2021 – present Hormel Foods acquired 7 June 2021 [1][1] verified

Where Planters sits in Hormel Foods

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where Planters sits in Hormel Foods Tree of 8 brands under Hormel Foods. Hormel Foods Planters Applegate Columbus Dinty Moore Jennie-O Skippy and 2 more

Open the full Hormel Foods ownership tree →

Other brands owned by Hormel Foods in food

See the full Hormel Foods brand portfolio (8) →

Deals involving Planters

Divestiture closed

Hormel Foods acquires Planters

Hormel bought the Planters nut business from Kraft Heinz, which was selling non-core brands to reduce debt after the failure of its cost-cutting strategy. It was the largest acquisition Hormel had made.

Value
$3.35bn
Regulatory
None recorded

Latest news about Planters

No tagged news items yet. Headlines are added nightly from public feeds; only titles and links are stored.

Headlines link to the original publisher. Brandtree does not reproduce article text.

Frequently asked questions

Who is the parent company of Planters?

The parent company of Planters is Hormel Foods, a publicly listed company headquartered in the United States.

Is Planters American?

Yes. Planters originated in the United States in 1906 and its owner, Hormel Foods, is also headquartered in the United States.

When did Hormel Foods buy Planters?

Hormel Foods completed its acquisition of Planters on 7 June 2021, after announcing the deal on 11 February 2021.

Who owned Planters before Hormel Foods?

Before Hormel Foods, Planters was owned by Kraft Heinz from 2015 until 2021.

Is Planters still owned by Hormel Foods?

Yes. As of 6 September 2026, Planters is still owned by Hormel Foods. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] Hormel Foods Corporation Annual Report on Form 10-K filed 2025-12-05 — SEC EDGAR, SEC Form 10-K, published 5 December 2025; retrieved 6 September 2026.

Report a correction Opens a pre-filled GitHub issue. See our corrections policy.