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Who owns LEGO DUPLO?

LEGO DUPLO is owned by The LEGO Group (Denmark).[1]

This ownership is reported in official statements but has not yet been matched to a regulatory filing.

Key facts

Current owner
The LEGO Group reported
Owned since
Not recorded
Previous owner
None recorded
Owner HQ
🇩🇰 Denmark, Billund
Origin
🇩🇰 Denmark
Founded
1969
Category
Home careHousehold goods & storageWriting instruments & office
Last verified
· 1 sources

About LEGO DUPLO

DUPLO bricks are twice the linear dimensions of standard LEGO in every direction, which makes them safe for toddlers and still compatible with the standard system. The name comes from the Latin for double. A DUPLO brick has hollow studs that accept standard bricks on top, so a child's earliest sets remain usable as they grow.

Ownership timeline of LEGO DUPLO

Owners of LEGO DUPLO from 1969 to 2026 The LEGO Group 1969–present The LEGO Group 197019801990200020102020
  1. 1969 – present The LEGO Group [1] reported

Where LEGO DUPLO sits in The LEGO Group

Controlling ownership as of . Brands grouped under the entity that owns them; large groups are collapsed.

Where LEGO DUPLO sits in The LEGO Group Tree of 3 brands under The LEGO Group. The LEGO Group LEGO DUPLO LEGO LEGO Technic

Open the full The LEGO Group ownership tree →

Other brands owned by The LEGO Group

See the full The LEGO Group brand portfolio (3) →

Latest news about LEGO DUPLO

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Frequently asked questions

Who is the parent company of LEGO DUPLO?

The parent company of LEGO DUPLO is The LEGO Group, a family-owned company headquartered in Denmark.

Is LEGO DUPLO Danish?

Yes. LEGO DUPLO originated in Denmark in 1969 and its owner, The LEGO Group, is also headquartered in Denmark.

Is LEGO DUPLO still owned by The LEGO Group?

Yes. As of 6 September 2026, LEGO DUPLO is still owned by The LEGO Group. The ownership record was last checked against primary sources on that date.

Sources (1) & corrections

Last verified . Every ownership fact above is backed by one of these primary documents. Numbers in brackets in the text refer to this list.

  1. [1] The LEGO Group Annual Report 2025 — The LEGO Group, Annual report, published 4 March 2026; retrieved 6 September 2026.

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